The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything

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Author:
Fred Crawford & Ryan Mathews
Number of Pages:
272
ISBN-13:
9780609810019
ISBN-10:
0609810014
Binding:
Paperback
Publication Date:
05/27/2003
Publisher:
Crown Business
The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything - ISBN: 9780609810019